What should the creators of ICO pay attention to when conducting a marketing campaign for their project? And how to avoid becoming a victim of fraudulent activities from unscrupulous marketing campaigns?
As a clear and convincing example, we propose to consider the actions of one of the agencies specializing in marketing support for ICO projects.
Information about the actual fraud on the part of the head of this Spanish agency ("EVEREST NETWORK" the website is unavailable now: https://everestnetwork.es/ ), by the name of Jose Carceller (Telegram: @StockAdvertising) provided us LocalAgro project marketing department (Peter Wolf, CMO, In).
Summary of facts provided by the LocalAgro project team:
Here is the text:
Dear, Jose!by LocalAgro
Our marketing department analyzed the results you published. With great disappointment, we found that the vast majority of 100 newspapers (namely 96 out of 100 - in detail in the attached file) are either fake sites or sites that have no audience.
This situation requires immediate action on your part, since it causes significant harm to the reputation of our project and of course your reputation as a participant in the media market. We expect from you quick and effective measures aimed at correcting the situation. Otherwise, we will consider your actions a deliberate fraud.
This example illustrates well the action pattern of scammers, the number of which has grown significantly recently. ICO teams trust them, but their only goal is deception!
Representatives of the LocalAgro team asked us to bring the above information to members of our community in order to prevent possible cases of fraud and pay attention to the actions of the agency "EVEREST NETWORK", which is represented by Jose Carceller.
From our part, we recommend that you carefully and comprehensively study the information on the work of an agency before starting work with it.
If you have suffered from the actions of Jose Carceller, we suggest distributing this press release, giving maximum publicity to the fraudulent actions by Jose Carceller!
Please, contact our support if you have any info concerning the following issue: firstname.lastname@example.org