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By creating a distributed and incentivized peer-to-peer network where every user turns itself into a distributor of content, and by providing a decentralized payment channel, Flixxo gets rid of the middle-men and the infrastructure costs, building up a platform and a community where every author is able to upload content and set the rules of the distribution (such as the price and the incentives for users to share their work), developing new effective business models for his/her content, and where consumers may reach the content they ́re looking for in a legal manner, paying a fair price or even nothing if they are socially engaged with the community. Flixxo will also educate its community, teaching its users that in this new internet era value can be held and transferred online without intermediaries, a value that can be earned back by participating in a community, by contributing, being rewarded for every single social interaction